Merck - MSD Santé Animale

Catch Me if You Can!

The quest for better animal well-being

MSD Santé Animale, the French subsidiary of Merck & Co., Inc. based near Angers, is a global leader in animal health, offering over 200 medicines, vaccines, and technological solutions for production and companion animals. Present in more than 150 countries, the company advances innovations in biopharma, e-health, and animal monitoring, supporting veterinarians and farmers within a One Health approach connecting animal, human, and environmental health.

Action scene

Background

Client’s key issues and challenges to tackle

Following the success of the first episode created by Holy Bird, MSD sought to showcase its strong partnership with veterinary professionals and reaffirm its commitment to advancing animal health.

Movie scene

Storyboard

Movie clip

The Holy Bird response

We conceived a historical journey retracing fifty years of innovation and quality care, illustrating the bond of trust built between veterinarians, pet owners, and their animals.

Diffusion : Social Media - YouTube - Conferences - Conventions